WhatsApp marketing agency
Reach customers where they already chat
The app your customers already use, run properly on the official Business API rather than a personal number.
The goal
Fast replies where customers already chat
How does WhatsApp marketing work for businesses?
Businesses use the WhatsApp Business API to send template messages that Meta has pre-approved, to contacts who have opted in. Common uses are order updates, appointment reminders, abandoned cart recovery and promotional broadcasts. Meta charges for messages, and because people read WhatsApp constantly, messages tend to be seen quickly.
- Official API requires a verified Meta Business account and opt-in consent
- Promotional templates must be approved by Meta before sending
- Meta sets and changes the pricing, which varies by country and message type
- Opt-in consent must be recorded before you message anyone
Official guide: WhatsApp Business platform
The problem
Your customers live on WhatsApp. Your marketing does not.
Businesses broadcasting from a personal number get blocked, banned and throttled. The official API exists to avoid that.
- Personal numbers getting banned for bulk sending
- No opt-in record, creating genuine compliance exposure
- Enquiries arriving on WhatsApp but never reaching the CRM
- No automated responses, so leads wait hours for a reply
How it works
How we run WhatsApp Marketing
A clear path from where you are to where you want to be, built around your goals. No guesswork, no wasted budget.
Step 1: Set up
Business verification, API provisioning and number migration handled end to end.
Step 2: Build templates
Message templates written and submitted for Meta approval.
Step 3: Automate
Chatbot flows for FAQs, qualification and routing to a human.
Step 4: Broadcast
Segmented campaigns to opted-in contacts, measured on conversation outcomes.
What's included
- WhatsApp Business API setup and Meta verification
- Green tick business verification application
- Message template design and approval submission
- Broadcast campaign planning and execution
- Chatbot and auto-reply flow design
- CRM integration and lead capture
- Opt-in collection and compliance documentation
- Conversation analytics and reporting
Platforms we work in
- WhatsApp Business API
- Meta Business Manager
- Interakt
- WATI
- Zoho CRM
Related services
Works well with
- Email Marketing & Automation
What email automations should every business have?
- Landing Pages & Funnels
What is a good landing page conversion rate?
- Meta Ads
Are Facebook and Instagram ads worth it?
FAQ
WhatsApp marketing agency: questions people ask
Tell us what you sell and where. The free audit shows where enquiries are being lost.
How much does the WhatsApp Business API cost in India?
Meta charges per template message delivered, and the rate depends on the category: marketing messages cost the most, utility and authentication messages less, and replies inside the 24-hour customer service window are free. Rates are published per country on Meta's pricing page and change from time to time. Most businesses use a provider (a BSP) that adds its own platform fee.
What is the difference between WhatsApp marketing and utility messages?
Meta classifies every template message. Utility messages relate to something the customer already did, such as an order update, appointment reminder or payment confirmation. Marketing messages promote something: offers, launches or re-engagement. Marketing messages cost more and face stricter limits, so classifying templates correctly affects both cost and delivery.
WhatsApp Business app vs WhatsApp Business API: which do I need?
The free WhatsApp Business app suits a small business replying from one or a few phones. The API is for businesses that need several team members on one number, automated replies and chatbots, broadcasts at scale, CRM integration or detailed tracking of enquiries from ads. The app is free; the API has per-message charges.
Does WhatsApp marketing work?
It works when people have opted in and the messages are useful to them. Messages get read because WhatsApp is where people already talk, but that also means spammy broadcasts get blocked and reported quickly, which can restrict your number. The best results come from fast replies to enquiries, reminders, and offers sent to customers who asked for them.
Is WhatsApp marketing legal in India?
Yes, when you use the official Business API and message only contacts who have opted in. Bulk messaging from a personal number breaches WhatsApp's terms and generally results in a ban.
How do I get the verified badge on WhatsApp Business?
WhatsApp now shows a blue verified badge in place of the old green tick. A business can get it through Meta Verified, a paid subscription with identity checks, or as an official business account, which Meta grants on notability and does not guarantee. We prepare the application and the supporting brand evidence.
